Featured in Shopify Editions 2024We've added new ways to extend your checkout with points.

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Enterprise Loyalty.

Designed for Shopify.

How we're different

  • Launch fast at scale
  • Iterate with no custom code
  • Run bonus events with ease
  • Benchmark results with 100K stores
  • No long-term contracts

Avoid frustration with other enterprise solutions

  • Painful launch delays
  • Custom code slows you down
  • Infrequent product updates
  • Reliance on one account manager
  • Restrictive long-term contracts

The world's most scaled loyalty platform

We've invested in scale that powers loyalty for 100,000+ business and thousands of large enterprises.

Businesses using Smile
Countries represented
Customers rewarded
Sales processed

Trusted by over 3,000 Shopify Plus brands using loyalty for growth

Leading brands around the world use Smile to create loyalty programs that delight customers and deliver exceptional results.


Why businesses choose Smile

Launch fast
Leverage tried and true defaults to launch your program in minutes, not months. Iterate freely without custom code.
Scale you can rely on
Smile is built to handle the largest programs in the world, rewarding tens of millions of orders every month.
Embed loyalty everywhere
From showing points on the product page, to redeeming at checkout, Smile is designed to fit seamlessly into your customer experience.
Run points bonus events
Run points bonus events with ease, boosting loyalty revenue with every event. Schedule events for every holiday of the year.
Integrate with 20+ of your fav tools
Smile integrates with the tools you already use, from Klaviyo to Omnisend, to help you do more with your program.
Enterprise reporting
Benchmark your results against 100K Smile programs, measure influenced sales, and access financial reports your CFO will love.

100% focused on loyalty

Expert advice. Specific to your industry.

Regardless of what industry you're in, we have a full library of how-to guides to get you started with building a rewards program.

With high purchase frequency and referral-inclined customers, well-structured loyalty programs boost repeat purchases, community, and brand advocacy, increasing profitability and customer lifetime value.
With a customer base highly active on social media, loyalty programs are highly effective for fashion brands. They encourage regular returns for new collections and boost customer retention and spending, helping brands stand out in a competitive market.
Food and beverage
With high purchase frequency, use a loyalty program to generate valuable social proof for your food and beverage brand that will keep customers coming back the next time hunger strikes.
Motivate customers to keep renewing their subscriptions by rewarding them for their continued loyalty, allowing them to earn and redeem discounts on their subscription purchases.

More reasons to switch

Thousands of businesses have switched to Smile. Here are a few reasons why.

Pay less, with confidence

We believe in predictible, affordable pricing. No hidden fees, no surprises. Cancel anytime. All our pricing is available directly on our website.

Learn more

We'll buy out your contract

If you're not happy with your current loyalty program from another provider, we'll buy out the remainder of your contract and help you switch.

Learn more

Expert help

Our team of loyalty experts are here to help you every step of the way. From launch to optimization, we're here to help you succeed.

Learn more

5,000+ five star reviews

Our customers say it best

“Absolutely loving Smile.io! This app has totally transformed our rewards program, making it super engaging for our customers. The setup was a breeze, and their customer service is top-notch – always there when you need them. Highly recommend for any Shopify store looking to boost customer loyalty and sales!”

Angie Shehaj

“The lovely people from Smile are awesome, super helpful when something is needed and a solution is never far away. Always a pleasure to deal with them and we've been doing so for years. <3”

Otto Mouton

“Smile.io has helped us create our custom rewards program and grow our returning customer base. The platform is easy to manage, which has allowed us to be flexible and versatile with what we do within the program.”

Dylan Rickit

“Smile is simply the best loyalty solution out there for Shopify. Great support.”

Brian Wargula

“Extremely happy with the smile program. Tons of features and controls to customize the program to fit our brand. It is very easy to figure out how to setup everything the way we want it. Support is always a chat away and very quick to respond.”

Peter Kane

“We've been using Smile since 2017 and just wanted to drop a review to say they're great. Having a rewards program that's easy to use and manage is amazing. Lots of good features and helpful customer support.”

Tom Lubanovic

“Smile is a very easy to use Rewards & Loyalty App. We have been running with it for over 6 months now and it was easy enough to set up, links well with our email marketing and if we have any questions regarding the features, support has been quick to respond and very thorough in their response. Thanks for all your help Hannah!”

Paul Reid

“Best app ever!”

Chris Weil

“Smile is full of features, but not confusing to use like other options available. Really appreciate how Smile have prioritised the UX for both customers and also us as a merchant. The new 'Points at Checkout' feature is great!”

Nick Burge

“Smile app is easy to work with, but if you do need help, their customer service team (thanks, Nicole!) is right there and ready to help you out.”

Dave Rouleau

“Fast, friendly and even made me laugh all while getting A+ support. Thanks a lot Team Smile for quick service.”

Charlotte Tzabari

Grow customer loyalty at scale.
Start rewarding with Smile.

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