Retail loyalty software that works online and in store.
One omnichannel loyalty program across your online store and retail locations, powered by Shopify POS.
Powered by Shopify POS · Strategist-led onboarding
Omnichannel loyalty, one member profile everywhere
An omnichannel loyalty and retail rewards platform that recognizes the same member online and at the register, with rewards that span every channel.
One profile, every channel. Members earn and redeem the same rewards online and in store through Shopify POS, on one unified profile.
Fast to roll out. Blue Banana launched Smile across their online store and 20 retail POS locations in a single week.
Enterprise security. SOC 2 Type 2 and Shopify Technology Partner certified, so omnichannel data clears your security review.
Customer story
How Monos built an $8M retention engine with points.
Inside Wayfarer Rewards, the points program Monos launched during the pandemic to give travelers a reason to come back. The earn-rate design, the Klaviyo integration that drives their highest-revenue email flows, and the long-term loyalty thesis behind one of DTC’s most disciplined brands.
Wayfarer Rewards · by the numbers
Online + retail
The same program at the register and the checkout
Smile is the retail rewards software that runs through Shopify POS, so store associates can look up members, award points, and apply rewards in person, with everything syncing back to the same online profile.
- Earn and redeem at Shopify POS
- Associate member lookup in store
- Unified online + in-store balance
Unified member profile
One customer, recognized everywhere they shop
A single loyalty profile follows the customer across channels, so points, tier, and history are consistent whether they buy online or walk into a store.
- One profile across web and retail
- Consistent tier and points everywhere
- Cross-channel earning and redemption
Retail-grade analytics
See loyalty performance by channel
Cohort retention, CLV, and revenue per member, broken out so you can see how loyalty performs online versus in store and where to invest next.
- Retention and CLV by channel
- Revenue per member, online vs retail
- Benchmarks against similar stores
Let's get into it
Let's talk about your omnichannel loyalty program.
Tell us about your online and retail footprint and we'll map a single program across every channel.