Drop your discounts. Build LTV with Smile.
Loyalty and rewards that turn one-time buyers into repeat revenue, without eroding margin.
Built for Shopify Plus · SOC 2 Type II
Your LTV audit
Sample auditProjected customer lifetime value
Where the lift comes from
+18%
average order value
+25%
repeat purchase rate
+7%
revenue from referrals
Built with you by a Smile loyalty strategist
Proven outcomes
Proven results across leading brands
Rewards that compound lifetime value, not coupons that erode it.
G2 Leader
1st in Loyalty Management Software
4.9
4000+ reviews
#1 Loyalty App
Among Shopify Plus brands
100k+
Merchants run loyalty on Smile
Brand equity
Build loyalty beyond discounts
Every promo trains your best customers to wait for the next markdown. Give them reasons to come back that don't touch your margin.
VIP tiers and member perks
Status and benefits that reward your best customers for staying your best customers.
Exclusive drops and products
Members-only products give customers a reason to join and a reason to return.
Early access to launches
Let loyal customers shop new releases first, no markdown required.
Community and engagement
Reward the behaviors that build your brand: follows, shares, reviews, and repeat visits.
Experiences and events
Turn top customers into insiders with experiences money can't buy at checkout.
Referrals that compound
Members bring the next cohort of high-LTV customers with them.
Why leading brands choose Smile
Smile drives LTV with strategy and data, not a discount engine.
Loyalty intelligence Benchmarks and recommendations powered by the industry's largest loyalty dataset.
Strategists on demand Work with loyalty strategists who help you grow customer lifetime value and protect brand equity.
Built for Shopify Plus The only loyalty platform that's both Built for Shopify and a Shopify Certified Technology Partner.
The LTV audit
What is discounting costing you?
A Smile loyalty strategist models your real numbers and shows you the revenue a loyalty program would unlock, then walks you through the plan to capture it.
- How much discounting is hurting your LTV today
- Where you stand against industry benchmarks
- A plan to increase your LTV with Smile
What discounting costs you
per yearIllustrative example. Your audit models your real cohorts.
“Wayfarer Rewards was introduced to retain customers and give them a reason to come back. We wanted a program that's simple: earn points, then come back to spend them.”
Mike Wu, Director of Ecommerce, Monos
Painless switch
Switching is our job, not yours
Mid-contract or mid-season, moving to Smile is a white-glove migration handled by a dedicated team. Your customers keep everything they've earned and never notice the seams.
- Every member, point balance, and tier moves with you
- A dedicated migration team runs the switch end to end
- Zero downtime for your customers or your store
Migrating to Smile
Zero downtimeProgram live. Customers never noticed the switch.
Dedicated migration team
Runs your switch end to end
BFCM ready
Live before the Q4 rush
Launch loyalty this quarter and the customers you acquire during BFCM convert into repeat revenue in Q1, instead of one-and-done discount hunters. Loyalty is how you protect peak-season ad spend.
- Launch in weeks with strategist-led onboarding
- Turn seasonal buyers into members at their first purchase
- Start Q1 with repeat revenue, not a reacquisition bill
Daily sales
30-day baseline vs bonus campaign
+50% daily sales for top-quartile campaigns during the bonus window.
Enterprise ready
Built to scale with your business
Global brands trust Smile to run complex programs with enterprise-grade security, compliance, and flexibility.
Security and privacy
SOC 2 Type II and best-practice data protection.
Compliance and legal
GDPR-ready with DPA and security review support.
Globalization
Multi-currency, multi-language, multi-region.
Reliability at scale
High-volume programs with 99.9% uptime.
Headless ready
Power loyalty on any custom storefront.
Open APIs and webhooks
Build custom workflows on flexible APIs.
Integrations
Loyalty data in the tools you already run
Smile connects to Klaviyo, Gorgias, Recharge, and the rest of your stack, so loyalty data flows into the campaigns, segments, and reports your team already uses.
Connects with your stack
Email & Marketing
Reviews
Judge.me
LooxSubscriptions
Recharge
Stay AICustomer Support
Gorgias
Re:amazeReturns
Loop ReturnsUpsell & Cross-Sell
Endpoints
REST API
Auth
OAuth + webhooks
Uptime
99.9%
FAQ
Answers before you ask
Most brands launch in weeks, not months. Onboarding is strategist-led: your program design, tier structure, and launch plan are built with you, and Smile runs inside Shopify from day one.
No. Smile is Built for Shopify and runs in your Shopify admin, so a standard program launches without engineering work. If you want a fully custom experience, open APIs and webhooks are there for your team.
Switching is handled as a white-glove migration by a dedicated team. Every member, point balance, and VIP tier moves with you, with zero downtime, so customers keep everything they have earned.
Nothing. A loyalty strategist models your real cohorts, quantifies what discounting is costing you, and walks you through the plan to capture it. No obligation attached.
Discounts spike a sale today and train customers to wait for the next markdown. Loyalty builds repeat revenue with points, VIP status, and referrals, so your best customers come back without eroding your margin.
Yes. Smile connects with Klaviyo, Gorgias, Recharge, and dozens more, so loyalty data flows into your campaigns, segments, and support conversations.
Build LTV with Smile
Ready to move beyond discounts?
Start with your free LTV audit, or talk to a loyalty strategist.