Shopify Platinum partner
Praella. Agency partner.
Praella is an award-winning, full-service Shopify Plus agency that pairs user-driven design with data to help merchants scale.
Praella
- Based in
- Chicago
- Credentials
- Shopify Platinum partner since 2018Great Place to Work certified
- Smile partner
- Since 2024
What Praella does. For Smile brands.
They lead complex replatforms to Shopify Plus, then keep improving the store through UX, conversion optimization and custom development for brands like Espro, The Beard Club and BattlBox.
Implementation and migration
Smile set up and launched, including a program moved over from another platform.
Shopify theme and loyalty page build
The loyalty page and on-site placements, built into the store's Shopify theme.
Plus and enterprise builds
Complex Shopify Plus and enterprise stores, with loyalty built into the stack.
Praella and Smile.
Praella recommends Smile directly to its merchants.
The brands it has brought to Smile range from direct-to-consumer to B2B.
Smile Partnerships
More agency partners.
Planning loyalty with Praella? Book a demo together.
- The plan that fits your monthly orders
- What migration and launch look like on that plan
- The revenue loyalty could add at your scale
